InCinematographer - Issue 1 - June 2017 - 4

www.incinematographer.com | Issue 1 | June 2017

Cine Gear Expo 2017
Cinematographer Jimmy Matlosz considers the
Expo in LA for all things cinema production...

ine Gear Expo, which first gathered steam around
2003, as a grass roots movement staged by a few
manufacturers and a handful of professionals with a
focus on cinema production products, has migrated
from Universal Studios to Warner Brothers and even
a stint at the Los Angeles VA Hospital grounds, but all
those changes are many miles and many years behind
them now. Cine Gear is now well established at its
happy home on the historical back lot of Paramount
Studios. The Expo is a more intimate and accessible
gathering conveniently staged in sunny Los Angeles,
but more than show and tell, it is just as much a social
gathering and networking opportunity, as it is a gear
head haven.
Seminars
Not to be missed are the up close and personal
seminars, (priority seating to Gold and Silver pass
holders), then first come first serve with your general
Cine Gear pass. Some of these seminars include
discussions with veteran industry professionals such
as distinguished members of the ASC, Local 600,
and the SOC to teach and enlighten. Other seminars
premier some of the latest offerings from the
biggest names in cinema products, this year's slate
calls for lens innovations from Leica and Zeiss, tips
and techniques in VR with 360rize, new camera's
and accessories from ARRI, Blackmagic, Canon,
Panasonic, RED and Sony, innovations in drone
technology from DJI, all delivered in a comfortable
theater setting and many times accompanied by
beautiful projection courtesy of Paramount Studios.
Many of the seminars are subject to change and
availability of the panelists; you can visit the Cine
Gear seminar page at www.cinegearexpo.com/laexpo-premier-series for updates.
Camera Nirvana
If a hands-on personal approach is more your style,
the back-lot is teaming with such a wide array of

gear you will feel as though you have crossed over
the rainbow and into the fields of cinema nirvana.
Here you will find access to the Millennium DXL,
the collaborative new camera designed and built
by legendary cinema icon Panavision, RED Digital
Cinema, and Light Iron. Panavision's notoriously
friendly and courteous staff, as well as Michael Cioni,
the brain trust behind Light Iron's post techniques
and services, will be on hand to walk you through
this innovative new camera and answer all those
burning questions you have. Moving along, you'll be
sure to hightail it over to the Leica tent, where you
can see and frame up with Leica's new Thalia lenses,
designed for burgeoning large format cameras
now offered by both ARRI and the aforementioned
Panavision. Checking off your 'must see list' be sure
to say hello to the folks at Canon, who will have the
new C700 on hand as well as a full array of cineglass to peer through. Additionally and not to be
outdone Blackmagic will be on hand with the URSA
Mini Pro, their fully realized 4.6K Cinema camera. Of
course you will also find plenty of camera firepower
from Panasonic and Sony to inspire your next great
cinematic endeavor.
Lights & Action Moves
As if all this camera technology weren't enough,
where would cinema be without lights, support and
new tools of the trade? Of note are some of the latest
developments in LED technology not only by industry
leaders like ARRI, with their Skypanel's, Mole
Richardson's 10k LED Fresnel and Kino Flo who have
made strides with the must see Celeb LED panels.
In addition, there will be a vast assemblage of tried
and true lights to illuminate, captivate and enhance
your future lighting choices. Check out some of the
smallest most versatile from Litegear and some
of the brightest from K5600 with their pioneering
efforts in daylight-balanced fixtures. The list goes
on with too many to rank for sure, which leads us

into, support. Gimbal and drone developments have
had a profound impact on how we make movies
for sure, see and interact with innovators like DJI
and Tilta. Around the corner will be Mark Roberts
Motion Control, the world leader in motion control
technology, pushing the limits with speed efficiency
and on location motion control applications. There
will certainly be cranes and dolly's from JL Fisher
and Chapman as well as new stabilized head designs
by Cinemoves, Technocrane and Service Vision with
telescopic cranes to match, where you can demo and
operate like an SOC champ.
Treasure Trove
Cine Gear has a long list of exhibitors that reach
way beyond the tools featured on your buddies
latest Instagram feed. Exhibitors in attendance will
encompass everything from purchase, rental and
educational, power distribution and battery sources,
grip gear, gels, insurance, hard drive and storage,
stage rentals, remote camera and lighting control
and beyond, it is truly a treasure trove of cinema
production. But with all this running and gunning
don't forget to plan your day accordingly, beginning
with registration, which is easily accessible online.
You can print out or screengrab your barcoded pass
and walk to the front of the line like a rock star. Plan
your transportation and parking as well.
As Cine Gear has grown so has its attendance and
the limitations of finding a parking spot in Hollywood
along with 1000's of your closest compatriots.
Carpooling and Uber or Lift is highly recommended
especially if you plan on staying for the after-party.
A high note of Cine Gear every year is the In & Out
Burger truck, while Angelinos have the option of
dining on these legendary burgers, for the out-oftowner it's quite a treat, sadly their delectable fries
won't be available, but perhaps that opens up the
opportunity for two burgers? Stay Hydrated, wear
sunscreen and bring a friend who likes the same
gear you do. No doubt you'll find the day has passed
before you have had the chance to see half of what is
offered, as you jump from booth to booth, seminar
to seminar, and catch up with old friends. Cine Gear
in the end will feel like one of the best Bar-B-Q's
you have ever been too, minus the pool and water
balloon fights.
www.cinegearexpo.com
Venue & Times
Paramount Studio's
5555 Melrose Ave.
Los Angeles CA
The four-day expo begins on Thursday June 1 with
film series competition screenings.
On Friday, June 2, gates are open from 11am to 8pm
with a special screening at the Paramount theater
from 7pm to 10pm (tickets required).
Saturday, June 3, gates open at 9am to 5pm.
Sunday, June 4, is reserved for the - sold out -
Master Class Series Lighting Workshop.
The Expo is held in the extensive
back-lot of Paramount Pictures

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Table of Contents for the Digital Edition of InCinematographer - Issue 1 - June 2017